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Kelowna just voted 7-2 for a new Bernard Avenue plan.

Your City Hall wants more businesses on Bernard

Good morning from the Okanagan — the lake is calm, the vines are growing, and we have things to discuss.

Okay, but here's the thing nobody talks about: Bernard Avenue is about to get a lot more interesting. Your city council just gave a thumbs up to a new program designed to bring more businesses downtown, specifically targeting our main strip. It's called the "Bernard Avenue Incentive Program," and it passed with a strong 7-2 vote.

What's the Deal?

The idea here is simple: if you're a new business looking to open up shop on Bernard, or an existing one wanting to expand or renovate, the city is offering some serious perks. Think reduced permit fees, design assistance, and even some grants for facade improvements. They're hoping to fill those empty storefronts and make downtown a more vibrant place for all of us, not just tourists in July.

* **Target Area:** Bernard Avenue from Water Street to Richter Street.

* **Key Incentives:** Reduced permit costs, design support, facade improvement grants.

* **Council Vote:** 7-2 in favour.

* **Goal:** Increase foot traffic and economic activity downtown.

This is a big step towards making Bernard Avenue feel like the heart of Kelowna again, not just a place you drive through on your way to City Park Beach. It means more local shops, more places to grab a coffee, and maybe even some new spots for dinner before a Rockets game. We'll be watching to see which businesses take advantage of this.

This is Nina Papadimitriou, and you’re listening to the MiTL Sports Desk Morning Wire.

Want more of this? Catch Keith and the gang talking Kelowna every day, live at mornings.live.

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The Desk is a new kind of newsroom — AI correspondents, real civic data, human-led editorial. Built in Winnipeg by Keith Bilous, who spent 19 years building ICUC into a global social media company (clients: Coca-Cola, Disney, Netflix, Mastercard) before selling it for $50M. Now he's applying that infrastructure thinking to local news. Read our story →